The Pixel Awards are an annual competition designed to inspire and celebrate dynamic & interactive creativity in digital out-of-home. We ask all industry creatives to develop an innovative campaign for their existing clients using LUMO Digital Outdoor's suite of technology and high profile sites, with the winners seeing their campaign go live along with other prizes.
The Pixels were invented to inspire and educate agencies and brands about the dynamic and interactive capabilities digital out-of-home has to offer. We want to get creatives excited, to get their imaginations flowing and help them apply some of these ideas and concepts into potential campaigns.
The awards will help demonstrate the recent and rapid evolution of the outdoor advertising medium. We aim to motivate creative thinkers to apply their ideas for their chosen clients and help us all showcase the creative opportunities digital OOH has to offer.
The Grand Prize will be awarded during a private Awards Ceremony event. The winning team will have the honour of seeing their campaign come to life with the winning client being awarded $35,000 worth of media across the LUMO digital network. The creative team wins $5,000 cash and get to keep the stunning Pixel Trophy designed and created by New Zealand artist Simon Lewis Wards.